Lead Generation for the HoReCa Accessories Manufacturer

Inko Horeca

About the company

Industry and products: Production of personalized holders for menus and other accessories for restaurants from wood and leather

Location: Ukraine

Objectives: Find potential partners for distributing client’s products, expand business network with relevant contacts and increase brand awareness in the European and US markets

What’s Done:

  • helped to clarify company’s Ideal Customer Profile
  • upgraded the LinkedIn profile of the company’s Owner and CEO
  • optimized the company’s LinkedIn profile
  • collected the database of potential clients according to the ICP
  • reached out to target contacts with personalised scripts on behalf of the CEO
  • delivered marketing qualified leads for further processing
Victor Fekete
“Our partnership with Addlium spanned over 2 months and has had a remarkable impact on our brand’s presence and lead generation efforts on LinkedIn. Addlium excelled at finding target prospects and facilitating valuable connections for us, successfully broadening our sales pipeline.”

Victor Fekete, Founder of Inko Horeca Accessories

Results in 2 months:

time till the first lead
growth of SSI (from 41 to 51)
conversion rate of invites acceptance (2519 contacts invited of which 442 added)
business network growth (from 608 to 675 connections)

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